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Breadwinner Cycles heads to NAHBS!

Posted on: February 13th, 2017

The North American Handmade Bike Show is a few weeks away and we can’t wait! The excitement of showing beautiful custom bikes on the occasion that punctuates our birthday is overwhelming every year.

Ira Ryan and Tony Pereira, the owners and frame builders of Breadwinner Cycles, practiced their trade under their own names. It was at the show in Denver in 2013, ten years into their careers respectively, where they officially launched the new joint venture. The goal was to make the best steel bikes for the most discerning riders without having the arduous wait list. At the time the wait for an Ira Ryan Cycles or Pereira Cycles was close to a year and a half!


NAHBS is the most prestigious handmade custom bike show in the world and has been the showcase for top tier bicycles since 2005. Pereira Cycles and Ira Ryan Cycles showed in 2006 when the show moved to San Jose, California. Since then the handmade show has crisscrossed the US a few times with shows in Charlotte, Portland, Indianapolis, Richmond, Sacramento and Louisville. 

Over the years we have seen the show go beyond just a trade show or a place to sell bikes. It’s a bike geek’s dream. It’s a destination for builders old and new, friends and enthusiasts. For us, NAHBS is a chance to see our builder family. If we are lucky, we get to connect with some of our customers who have ordered bicycles remotely too. For our customers, the chance to meet the person with whom you researched, called, emailed, labored over details and finally received a custom bicycle from is a treat unto itself. The individuals, process and artifacts of the custom bicycle business are romantic, gratifying and enriching: this is the heart of NAHBS. For all of these reasons we are proud to be turning another year older as Breadwinner Cycles in Salt Lake City this March.


SLC is also where Tony picked up his torch for the first time and built his first frames. The designs were inspired by countless hours of riding single track with his buddies in the mountains outside of town. Needless to say most of his first custom bikes were mountain bikes.

This year at NAHBS we will be showing three Breadwinner mountain bikes that we are proud to say have deep roots in the Rocky Mountains.

The show isn’t going to be entirely mountain bike focused. Also look for our deep selection of custom road racers and gravel grinders. We have something special planned that you won’t want to miss.

Show info and tickets here.


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